Olympic Beauty Bestie vs Sister

To commemorate Indonesia's 79th Independence Day, Rurik collaborated with Bono Watch to present an exciting event titled "Beauty Olympics: Bestie vs. Sister ." Held on August 24, 2024, this event was designed not only to strengthen relationships with the audience but also to celebrate the spirit of solidarity in a fun way. Through a series of unique competitions, Sisters, Rurik's loyal customers, competed against Besties, Bono Watch's loyal customers.

The event began with enthusiastic participant registration. Upon entering the venue, participants were immediately greeted by a festive atmosphere, complete with independence-themed attributes and decorations. The moment became even more special when each team donned their uniforms: Sister Rurik sported her signature style, while Bestie Bono sported a sporty style that reflected the brand's character. From the start, an aura of togetherness and positive energy was evident between the two groups.

The welcoming session was a warm moment that marked the start of the event. Novica Maulidiasari , owner of Rurik, delivered a simple yet meaningful message: "So, we will have a beauty Olympics, a cute competition, the number one goal of which is to foster camaraderie." This statement emphasized that the essence of the event is not just about winning or losing, but rather celebrating togetherness in a joyful atmosphere. This philosophy is what makes the Beauty Olympics feel different from just another competition.

As the competition began, the atmosphere immediately became increasingly lively. Unique competitions like Archery, Bola Challenge, Emoji, and Balloon Relay provided moments filled with adrenaline and laughter. The Sisters from the Rurik team and the Besties from the Bono team both displayed a high level of competitive spirit. But beneath the tension, there were jokes, laughter, and a sense of camaraderie that showcased the sportsmanship of each participant. Moments of mutual encouragement and collaboration created an energy of solidarity that was at the heart of the event. Not only did the competitions add to the excitement, but also the warm interactions throughout. There were small moments like participants spontaneously dancing when the music played, or laughing together when a game strategy didn't go according to plan. These simple details proved that the atmosphere created was more than just a competition, but also a space for strengthening relationships within the community.

The excitement was further enhanced by the presence of various door prizes, which encouraged participants to give their best performance. Each prize announced was greeted with cheers, enhancing the festive atmosphere throughout the event. At the end of the event, each participant received a special goodie bag as a token of appreciation and a memento from Rurik and Bono Watch. This further emphasized that everyone in attendance was a winner, not only in the competition, but also in the community.

The event concluded with a joyful atmosphere. The Sisters and Besties left the venue with big smiles, taking home not only prizes but also valuable experiences about the meaning of solidarity and sportsmanship. Through Olympic Cantik, Rurik and Bono Watch successfully created a warm, energetic, and meaningful celebration of independence. For Rurik, this moment served as another reminder that fashion isn't just about style, but also about creating a space of togetherness where Sisters feel like an integral part of the brand's journey.